FOR IMMEDIATE RELEASE

Synaptix Systems Implements User Acceptance Testing Processes & Tools for $20B Entertainment Industry Customer

LADERA RANCH, California – July 13, 2009 – Synaptix Systems Inc., a leading strategy and solutions firm that helps clients understand & maximize return on their information technology (IT) and project investments, today announced the successful implementation of a user acceptance testing framework for a $20B Entertainment industry client. The framework is comprised of processes, procedures and system tools that enable the client better manage the delivery of Information Technology (IT) applications/projects from its IT organization to internal business departments and ultimately to end user consumers.

In evaluating its business project portfolio, Synaptix Systems’ client noted that a disproportionately large percentage of projects were delayed (at least in part) by newly deployed systems with functionality that did not meet the precise needs of the user community. As such, and as part of its plan to improve efficiency in the current challenging economic environment, the client engaged Synaptix Systems to help develop and implement methods to improve the quality of communication between IT and its business customers. One area of focus for Synaptix was the lack of a formalized means for system users to validate that the functionality they had received in a new system actually met their day-to-day needs.

Working closely with the customer’s internal IT and business teams, Synaptix experts produced a set of “nuts and bolts” processes and tools that enabled users to plan exactly how they were going to test a given system against their requirements, and how they were going to communicate defects back to IT for repair. These procedures involved the business users very early in the systems development process so that they contributed directly to the preliminary definition of high level goals and business/system requirements.

By including the users of systems at numerous points throughout the project lifecycle, and by giving these users a set of rules and documents to facilitate concise communication with other project stakeholders, the client will (a) reduce the percentage of projects that are delayed or that fail completely as a result of incorrect system functionality, (b) speed the delivery of projects by reducing the number of iterations required to produce these systems, (c) smooth communications and relations between IT and other project groups, and (d) begin to realize the bottom-line cost savings and top-line revenue benefits that items (a) through (c) drive.

“It is always extremely satisfying to be able to interact directly with the business user for whom a system is being built”, states Synaptix Systems President & CEO Heath Hawker. “We are really pleased to be able to design tools that help smooth relations between IT and Business groups while producing bottom line financial results”.

Synaptix Systems provides strategic consultative value and information technology governance solutions that drive significant return on investment through process improvement and program/project management office implementation & optimization. The company’s approach to planning and delivering project value has yielded a sound track record of client satisfaction. Recognized for a common sense client advocacy approach and rigorous delivery methods, Synaptix has developed long-term relationships founded on continuous value creation.

About Synaptix Systems Inc.
Synaptix Systems Inc. has its corporate headquarters at 30211 Avenida de las Banderas, 2nd Floor, Rancho Santa Margarita, CA 92688. Synaptix Systems can be reached at 949-888-6640, or by email at info@synaptixsystems.com.

All company, brand or product names are registered trademarks or trademarks of their respective holders. This press release may include forward-looking statements, including statements regarding the company's product development plans, which are subject to change. The actual results may differ materially from those described in any forward-looking statement.